Measure & Fit

Identity system including logo, color & cards, and site for a typographic engineer.

Measure & Fit is a small typographic engineering company, specializing in customizing fonts for specific uses and languages. For the company, we created an abstract M&F form, set it atop pastel bars, and used each bar to repesent a third of the phrase, “Thinking about & helping create better letters,” Measure & Fit’s purpose statement. The company also got a small four-page site for new business, and a series of print templates for quotes and letters.

Project categories: Brand Development, Code

Go top